Web

OCM manages Skidmore’s primary public website, Skidmore.edu, as well as the College’s divisional websites, including SkidmoreShop.com and SkidmoreAthletics.com. We oversee public-facing web content, provide training and consultation for campus partners, support ticketed updates, and work closely with Information Technology to maintain and improve Skidmore’s web infrastructure.

OCM has final editorial approval for content published on official College web pages, including text, images, links, and video.

Website support and resources

Current site owners, prospective site owners, content contributors, and trained student workers can use OCM’s web resources for guidance on:

• Web standards and guidelines
• Web accessibility
• Editorial style guide

Request web help 

Submit a web request for site updates, CMS questions, access requests, technical issues, or consultation. Please allow 2-5 business days for review and response of submitted tickets.

Interested in becoming a site owner for your department or program website? Submit a web request to learn more or schedule training.

Web tickets and knowledge base (Skidmore login)

Student website access  

Student workers may edit office or department websites after completing CMS training, subject to availability. Access is typically granted for one semester. Supervisors may request limited access or extend access through the OCM Web Help Ticketing system.

Social media

OCM-managed flagship channels are official College channels for broad institutional storytelling and announcements. Other Skidmore-affiliated accounts may serve specific departments, programs, teams, or communities, but they are not official sources for College-wide announcements unless confirmed by OCM.

• @SkidmoreCollege on Facebook
• @SkidmoreCollege on Instagram
• @SkidmoreCollege on YouTube
• @SkidmoreCollege on TikTok
• @SkidmoreCollege on LinkedIn
• @SkidmoreAthletics on Facebook
• @SkidmoreSports on Instagram
• @SkidmoreShop on Instagram

Before creating a social media account

Before creating a new Skidmore-affiliated social media account, contact OCM. We can help determine whether an existing College channel can meet your goals or whether a separate account is appropriate.

Student-run accounts for recognized clubs and organizations should follow student organization processes and work with their adviser or student government. Accounts for academic projects should be created in consultation with the faculty member overseeing the work.

All Skidmore-affiliated accounts are subject to College review and must follow College policies, brand standards, platform rules, accessibility guidelines, FERPA, copyright requirements, and applicable laws.

• Register an existing account
• Review the social media policy

Email

OCM manages specialized platforms for mass email and provides guidance on broad internal and external email communications. College-wide email is reserved for messages with institutional relevance, urgency, or strategic importance. Access to mass email platforms is limited to trained and approved departments.

For major institutional messages, emergency communications, leadership communications, or broad external email campaigns, contact OCM for guidance.

Skidmore Weekly Bulletin

To reduce internal email volume, announcements for current students, faculty, or staff should generally be submitted to the Skidmore Weekly Bulletin rather than sent as separate mass emails.

Submissions should be timely, relevant to a broad campus audience, and appropriate for inclusion in a weekly internal digest.

• Bulletin submission form

Digital signage

OCM manages digital signage across campus and supports departments in sharing timely, relevant content. Digital signage should be used for messages that are appropriate for a broad campus audience and aligned with College standards for accessibility, accuracy, branding, and visual quality.

To request updates, submit a ticket through the OCM Web Help Ticketing system.

• Signage tickets (Skidmore login)