Skip to Main Content
Skidmore College

A blot on Brand USA?

March 1, 2017

While America’s free enterprise system is widely admired, “its engagement in particular forms of racialized capitalism (think: banana republics and sweat shops) has simultaneously tainted its global image,” says management-studies scholar Pushkala Prasad. She will explore “the profound ambivalence that characterizes Brand USA in the world’s imagination” in this year’s Moseley Faculty Research Lecture. Titled “(Ir)resistable and (Dis)reputable Empire: Racialized Capitalism and the Tainting of Brand USA,” the free, public talk begins at 8 p.m. on Tuesday, March 7, in Gannett Auditorium.   

pushkala prasad
Pushi Prasad

Prasad is Skidmore’s Zankel Professor of Management for Liberal Arts Students and a scholar of workplace diversity, international business, and corporate responsibility. Before taking the Zankel Chair and joining he Management and Business Department in 2000, she served on the faculty at Clarkson University, the University of Calgary, and Sweden’s Lund University, where she held a chair in corporate social responsibility. She earned a bachelor’s degree in history and an MBA in India and a PhD at U-Mass Amherst.  

Her extensive scholarship, funded by grants from the likes of the Social Sciences and Humanities Research Council of Canada and the Swedish Quality of Worklife Foundation, has included conference presentations, workshops, guest lectures and panels, and scores of articles and book chapters. Her writing on topics from employee resistance, irresponsible corporate behavior, and global capitalism to analyses of research methods has appeared in the Academy of Management Journal, Organization Science, Research in the Sociology of Organizations, the International Encyclopedia of Organizational Studies, and other publications. She is the author of Crafting Qualitative Research and co-editor of both Managing the Organizational Melting Pot and the Routledge Companion to Critical Management Studies.

Related News

Mental health, the NBA, China’s social economy, parental drug use and more. A look at some of the major research contributions Skidmore students and faculty are making to our world together this summer.
Jul 18 2018

Because the first semester of college is a major transition. Happily, the Summer Advising Program offers a personalized introduction to the boundless opportunities that await first-year students at Skidmore.
Jul 13 2018

Naira Abdula comes from Mozambique, a country with one of the lowest literacy rates in the world. At Skidmore, she’s gaining business and economics skills while raising funds to teach children to read, write, and count using interactive technology.
Jul 2 2018